What are the implications of the ?New Economy' for corporate strategy?
Essay - 5 pages - Management
The aim of this essay is to highligh the implications of the New Economy for the corporate strategy, to understand how companies use the Internet in their strategy to enhance their business. To answer this question, I will first explain what the New Economy is and the shifts from the Old Economy...
"You are a consultant to a company considering India or China as an attractive opportunity for investment. Citing appropriate examples of other companies' experiences assess the risks involved in investing in ONE of these countries" N/B Choose either Indi
Essay - 6 pages - Management
India is today, considered as the seventh largest, and the world's second most populated country, with 1.1 billions inhabitants. Due to a series of reforms conducted since 1991, India has become the second fastest growing economy with an annual growth rate of around 8% over the last three...
The transformation of Hoechst into Aventis
Case study - 18 pages - Management
The company 'Hoechst', was a chemical and pharmaceutical company founded in 1863. Hoechst and Rhône-Poulenc decide to create a subsidiary company, 'Aventis The Fusion' in 1999. How Dormann used evolution to achieve this ? What relations did Dormann develop within the company? What...
The failure of HP's ERP implementation
Worksheets - 7 pages - Management
In June 2004, Hewlett Packard started the implementation of a new Enterprise Resource Planning Software in its North American Enterprise Servers and Storage (ESS) division. HP, known for its expertise in a lot of product fields and consulting capabilities, especially in the segment of SAP ERP...
Cross cultural issues in International Business
Case study - 7 pages - Management
The L'atelier des chefs brand is a good example of how important it is to have a structured management in contemporary society. With the daily grind of the corporate culture leaving an indelible imprint on the workforce, it has become increasingly important that leisure and recreation companies...
The entrepreneurship within IKEA
Case study - 8 pages - Management
We have chosen to use Ikea as the company in which we will base the analysis of this case report. The Ikea has been chosen is because we believe that it is a company which stems from entrepreneurial activities right from the beginning of its existence, to the present day. Ikea is a worldwide...
Case study: Ryanair
Case study - 13 pages - Management
The European airline industry is one of the most heavily regulated and protected sectors. In most parts across Europe, carriers were state-owned and therefore enjoyed a legal monopoly over domestic traffic. Governments controlled the entry of foreign companies by means of restrictive bilateral...
What you should know to negotiate in China
Essay - 31 pages - Management
China, like India, is more than a country. China is a civilization. The development of China has not only affected its own population, but has also affected people in the other parts of the world. To better understand this development, its beginning and where it can be expected to reach, it seems...
Brand management : Study of an International Brand
Case study - 11 pages - Management
The opinion leaders that Chupa Chups uses as endorsers for its products can be anyone who is famous regardless of age. These include erstwhile footballer Fernandez, the former trainer of the Paris Saint-Germain ,who endorse Chupa Chups through public consumption, and who, during his reign as...
Effectiveness of health services in the developing world
Essay - 5 pages - Management
Delivering medicine to the world's poorest people is a challenge. Hot, poor places such as Tanzania have many microbes but microscopic health budgets. Because they cannot afford adequate health care, poor people are sick a lot of time (The economist, 17/8/2002). Another report by the UNAIDS...
Strategy and planning process in the Small Business and the Small & Middle Enterprises (SME) Sector
Business plan - 7 pages - Management
An essential ingredient of small businesses is business planning. It is perceived to be vital by both governments and business support infrastructure, such as the Business Links (Beaver, 2002, p88). On similar lines, O'Gorman bases his idea on the fact that one approach to developing a...
Why using brand management in the tourism industry ? The case of destination branding
Dissertation - 45 pages - Management
Nowadays the tourism sector is one of the most important economic sectors. The globalization of our world allows for better, easier, faster, and cheaper travel, and the technological progress achieved has left almost no place unknown. We may observe that many destinations are now featuring in...
Marketing communication plan of Smart
Case study - 14 pages - Management
The formal launch of Smart was cancelled in 1998 due to safety reasons and errors in the process of marketing. However, after two years of continuously promoting and marketing Smart, the sales finally picked up. Overwhelmed by this success, Smart launched its other models that seemed as original...
Multicultural management
Essay - 12 pages - Management
As workforces become increasingly multicultural and businesses continue to expand overseas, the homogenous workforce has become a thing of the past. Managers today have to ensure that they are understanding and being understood across cultural boundaries. This situation implies that managers...
Chic porn in the communication strategy of luxury houses
Case study - 19 pages - Management
Today, luxury is not only for the elite but also for the elitist part of each of us. The shockvertising stream has helped luxury brands to touch more consumers regarding the new idea of consuming luxury. But before luxury brands realised that they needed to communicate to obtain new consumers,...
Starbucks management policy
Case study - 8 pages - Management
In the year 2000 San Francisco based cartoonist Kieron Dwyer was sued by Starbucks for copyright and trademark infringement after creating a parody of its famous mermaid logo. Starbucks won a preliminary injunction prohibiting Dwyer from selling items bearing his version of the trademark, and the...
The Sportswear Industry : Boom or Gloom ?
Market study - 50 pages - Management
The sportswear industry has witnessed a transition phase in the past few decades. Indeed, the beginning of the 1970s saw the athletic sportswear evolve from specific product lines striving to target and migrate the small and unique markets into mainstream fashion products. The distinct difference...
Cross cultural management - Globalization
Essay - 7 pages - Management
Globalization is a very up-to-date and highly debated topic, since economists have realized that the human society has really changed since the beginning of globalization. However, this observation is not new. Human society has always practiced international exchanges with trade routes like the...
Is scientific organization of work only a history?
Thesis - 4 pages - Management
In 1893, Frederick Winslow Taylor became general manager of the Manufacturing Investment Company of Philadelphia where he noticed two main problems: the saunter of workers and the high number of qualified workers with high salaries. Therefore, he developed a theory of management, “the...
Cover Letter - Application for Projects Management in Business Operations and Strategies at Google
Sample letter - 1 pages - Management
The job that I would occupy as first professional experience consists in the project management. The described competencies are very pleasant and my previous experiences have enabled an application for this kind of job. After qualifying with a Higher National Diploma in International Trade, I am...
The sense of recognition at work
Thesis - 4 pages - Management
This document summarizes the internship which I had undertaken at a company. This company is a trading company which supplied office furniture. The company has 26 employees divided into several areas: the administrative center, the commercial center and technical center. During the internship, I...
Clinical gestalt with individuals' and systems
Thesis - 2 pages - Management
The profession of Human Services seeks to improve the accountability and accessibility among agencies and professionals in service delivery. The Human Services field allows a working professional to examine personal values and beliefs. This personal area in which there is room for growth will be...
Hypothetical working agreement
Thesis - 3 pages - Management
A standard working agreement should consist of four sections which include assessing, prioritizing, contracting, and evaluating. A clinician would be better prepared to determine a solution to the client's problem if the background information on the client is observed closely. The clinician must...
Functions of management
Thesis - 2 pages - Management
According to (Bateman & Snell, 2009), the definition of management is defined as “the process of working with people and resources to accomplish goals”. A good manager will possess skills which are efficient and effective. A manager must be able to adapt to the changes of practical...
Role-play and assessments
Thesis - 3 pages - Management
The role of human services supervisor is defined as under direction, supervises human services technicians and other assigned staff engaged in determining initial or continuing eligibility for public assistance, including eligibility and employment services programs and specialized assignments...
Planning
Thesis - 3 pages - Management
There have been businesses that have faced desolation in the economy such as change of cost rise and fall within the stock market. Many of these businesses have experienced humiliation and were unable to recover from financial difficulties. Although Bank of America fell on hard times, this...
Organizing
Thesis - 2 pages - Management
Every culture can benefit from organizational structure. Every organization is organized differently in how each one operates. Society receives need based services with the help of various organizations that provide a solid foundation of carrying out pre-assigned goals and responsibilities. There...
Expatriates: The pros and cons
Thesis - 13 pages - Management
Research concerning human resource staffing issues as regards international business personnel needs has emphasized the importance of the selection decision. Little has been done concerning the integration of this decision in the context of foreign business strategies. One analytical...
The functions of management and its importance with an appropriate illustration
Case study - 4 pages - Management
For the purposes of this investigation, a school administrator “Celia” and principal, “Bob” from the same high school were interviewed. Both individuals held a Master's degree in education and both were seasoned veterans. At the time of the interview, Celia had been an...
Construction management: A case study
Thesis - 5 pages - Management
The world of construction management has grown in a multi-billion dollar industry and a force that must be reckoned with for anyone that ever has to deal with a build project. Gone are the days of elusive contractors that may or may not finish a build within the parameters of the project. The...
